Building Trusted Trade Between Africa and the World
EFG Afro Market is a B2B digital marketplace connecting verified African producers and suppliers with global buyers through a secure, transparent, and scalable trade platform.
EFG Afro Market is a business-to-business marketplace designed to simplify cross-border trade of African products.
We enable buyers and sellers to discover opportunities, negotiate transparently, and execute trade with confidence—supported by technology, logistics, and compliance expertise.
50+
Countries Reached
1000+
Verified Producers
Empowering African Trade
We provide comprehensive solutions that connect African producers with global markets through technology and logistics.
B2B Marketplace Platform
A role-based digital platform for buyers and sellers to connect, trade, and manage transactions securely and efficiently.
African Product Sourcing
Access to a wide range of authentic African products across food, beauty, lifestyle, and commodities.
Trade Enablement & Logistics
Support for export documentation, quality checks, packaging, and international delivery.
Our Purpose & Direction
Our Mission
To unlock global trade opportunities for African producers while providing buyers with reliable access to high-quality African products.
Our Vision
To become the most trusted digital marketplace for African B2B trade, empowering sustainable growth for businesses across continents.
Built for Every Trade Partner
Whether you are buying or selling, our platform connects you with verified partners across the globe.
For Buyers
Find quality African products
Retailers & Supermarkets
Access quality African products for your shelves
Importers & Distributors
Source products at scale with reliable supply chains
HoReCa & Food Service
Premium ingredients for hotels, restaurants, and catering
E-commerce & Corporate Buyers
Streamlined procurement for business needs
For Sellers
Reach global markets
Farmers & Producers
Reach global markets directly
Manufacturers & Brands
Showcase your products to international buyers
Exporters & Cooperatives
Expand your customer base worldwide
Small & Medium Enterprises
Grow your business with our trade platform
Trust-Driven Trade Excellence
We built our platform with trust and transparency at its core.
Verified Buyers and Sellers
Every partner on our platform undergoes thorough verification
Transparent Trade Workflows
Clear processes from inquiry to delivery
Secure Payments
Protected transactions with multiple payment options
Quality and Compliance Support
Ensuring products meet international standards
Export & Logistics Facilitation
End-to-end logistics from origin to destination
Dedicated Trade Support Team
Expert assistance throughout your trade journey
Trusted Trade from Source to Destination
We work closely with producers, manufacturers, and exporters across Africa to ensure product authenticity, quality standards, and trade readiness. Our platform is supported by structured onboarding, documentation support, and logistics partnerships to enable smooth cross-border transactions.
Producer Partnerships
Working directly with verified producers across Africa
Quality Verification
Ensuring product authenticity and standards
Documentation Support
Full export documentation assistance
Logistics Partnerships
Smooth cross-border delivery
Trusted Trade Partners
EFG_TRADE_NETWORK
500+
Verified Producers
50+
Countries Served
1000+
Products Listed
24/7
Trade Support
Modern Tools for Modern Trade
EFG Afro Market operates through a secure web platform and dedicated mobile applications.
Secure Web Platform
Full-featured desktop experience for all trade activities
Mobile Applications
Dedicated apps for iOS and Android buyers and sellers
Product Discovery
Advanced search and filtering to find products fast
Communication Tools
In-app messaging for negotiations and inquiries
Order Management
Complete order tracking from placement to delivery
Transaction Tracking
Real-time updates on every stage of your trade
Trusted Trade, Built on Values
We maintain the highest standards in every aspect of our operations.
Ethical Sourcing
Products sourced responsibly with respect for communities and environments
Fair Trade Practices
Equitable partnerships that benefit all stakeholders
Quality Assurance
Rigorous testing and verification at every step
Long-term Partnerships
Building lasting relationships based on trust and mutual growth
Excellence in every transaction
Global Trade Network
We serve businesses across Africa, the Middle East, Europe, and other international markets, supporting regional and global trade growth.
Africa
Connecting African businesses with global markets
Middle East
Strong trade partnerships across the region
Europe
Access to European markets and buyers
International Markets
Supporting global trade expansion
Expanding our network to serve more markets worldwide
Ready to Trade with Confidence?
Join thousands of businesses trading on EFG Afro Market